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1851-1921 By Elmer Davis Originally published 1921 |
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102,472 per day - a stupendous figure by the standards of Raymond and Jones, but one which the conductors of the paper could already see was only a beginning. Even they hardly realized in 1901 that the circulation of The Times would reach the figures of today, which are seldom much below, and often above, those of its most aggressively "popular" contemporaries in New York morning journalism. That some New York papers have a circulation of 300,000 or 400,000 a day is not surprising; the only surprising circumstance is that they do not sell a million a day, for there is nothing in them which anybody cannot understand. That a paper such as The Times, which, though not aiming expressly at a limited number of intelligent readers, does give up its pages rather to the news of general interest and high importance than to items which tickle the fancy, should have a circulation of 350,000 is somewhat more remarkable, and those who produce The Times may be pardoned if they regard it as rather encouraging for the future of a democracy which is likely to get into a good deal of trouble unless it knows what is going on.
The Times in 1901 was firmly on its feet; it had won back its old position and somewhat more. The history of that recovery has been told; the chronicle of the years that were to come before the outbreak of the World War is a somewhat different story, the story of the paper's emergence from the crowd, so to speak, to a position which may at least be described as that of a primus inter pares in the prompt and reliable presentation of the news of the world. Some of the war cries of the earlier years
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